We, at O’Brien & Bails, have been building our brand, generating leads and being found by new clients online with inbound marketing. On 12/20/12, we had a training webinar on Inbound Marketing & Personal Branding, on which we covered:
- What inbound marketing is
- How O’Brien & Bails is utilizing it
- Personal branding online
- How you can start building and managing your own personal brand online as a court reporter
Watch the recorded webinar:
To access the PowerPoint presentation used during the webinar click on this link:
Inbound Marketing & Personal Branding
Being on and utilizing LinkedIn.com, as discussed on the training, is currently one of the best ways to manage your brand, build a good online reputation, and generate leads.
We recommend reading these resources to help get started with or improve your profile and involvement on LinkedIn:
Learning LinkedIn From the Experts (a Hubspot ebook)
The Ultimate Cheat Sheet for Mastering LinkedIn (a Hubspot blog article)